Adam J. Martin

CFO | Corporate Development | Strategy Expert | Consultant

Adam's Summary

Adam Martin is a diverse and comprehensive business professional with over a decade of experience in corporate development and entrepreneurial enterprises with a proven track record in both large and small corporations spanning multiple different industries including finance, banking, mortgage, beauty, retail, mail order, and security.

His expertise lies in analysis of strategic capabilities and implementation of action plans to achieve desired business goals through development of key personnel, new national market locations, streamlining of operational efficiencies, and new product conceptions.

Experience

Explore my professional history and get to know the companies I worked at and the roles and responsibilities I've been assigned.

2013Current

Warpaint International Beauty Agency

CFO | Corporate Development

2015Current

Armour Martin Consulting, LLC

Founding Partner

2014Current

The Celtic Croft, Inc

Marketing Director | Corporate Development

20142015

Edge Home Finance

Senior Loan Officer

20092013

Maxim Security Solutions Inc

CFO-COO | Corporate Development

20122014

Mortgage Banking & Correspondent Lending

Senior Loan Officer | Private Mortgage Banker

20092012

Wells Fargo Bank, N.A.

Home Mortgage Consultant | Personal Banker

20042009

Retail Management & Sales

Retail Manager | Sales Manager

20082008

Citizens for Martin Committee

Candidate

19942006

Independent Agent

Professional Actor

2013Current

Warpaint International Beauty Agency

CFO | Corporate Development

Warpaint International is a Minneapolis-based, on-location beauty agency servicing a diverse clientele in Minneapolis, St. Paul and its surrounding suburbs, New York City, and San Diego. With services Los Angeles, Chicago, Austin, and various regions of Europe upon request.

•Assisted in developing Minneapolis, New York, and San Diego Markets •Developed Employee Equity Incentive Plan, key contracts, and Standard Operating Procedures
•Manage Financial Risk, Financial Planning and Reporting, Data Analysis including Budget, Cost Benefit, and Forecasting
•Key employee hires and business training for Minneapolis Market •Increased Net Cash Flow 20% by developing and implementing The
Warpaint Signature Card™
•Collaborated with owners and board in developing website functionality and Smartphone applications
•Secure New Funding Sources

2015Current

Armour Martin Consulting, LLC

Founding Partner

Winning is directly connected to a clear strategy. It is true with athletics and it's demonstrated in every successful endeavor. The artist visualizes a creation on a blank canvas. The writer begins with an objective statement. The builder has a blueprint. Many businesses have lost focus on their strategies. Without a set of strategies a business becomes lost, unfocused and chasing the newest shiny object. Armour Martin has analyzed and worked with dozens of companies. The successful businesses have something in common: they all have a set of clear, actionable, measurable strategies. We will help you align your company's people, processes, and product to maximize the value you provide to your customers. We are strategy experts providing our clients with expertly crafted business solutions.

2014Current

The Celtic Croft, Inc

Marketing Director | Corporate Development

The Celtic Croft has one of the largest selections of kilts, tartans, accessories, Clan Crests, Coat of Arms, Celtic jewelry, kilted skirts and decor to compliment your Scottish, Irish, and Welsh heritage. Family owned and operated in the USA.

•Assume overall responsibility for developing the annual marketing plan for the organization, for strategic market planning, market research programs, and control of the marketing budget.
•Prepare new product marketing plans for product introductions in cooperation with senior management colleagues.
•Establish a system of reports and communications for all information from the marketing team
to the sales team and for feedback and request from the sales team to the marketing team.
•Ensure that the systems are in place whereby all Sales and Marketing staff including representatives are familiar with the Standard Operating Procedures.
•Organize and direct marketing and strategy meetings on a regular basis
whereby the strategy and promotion programs are reviewed.
•Report on marketing and strategy activities to senior management colleagues.

20142015

Edge Home Finance

Senior Loan Officer

Equal Housing Lender. Edge Home Finance, NMLS #891464. I am a licensed mortgage originator, NMLS# 508631, and am licensed to originate mortgage loans in the following state(s): Minnesota-Surrendered.

Choosing the wrong mortgage can cost you thousands of extra dollars. Mortgage Brokers are trained professionals who seek out the best mortgage options to suit your specific situation. At Edge Home Finance Corporation, we treat each customer as an individual, not a number. We don't place you into a loan profile formula created by the banking industry. We work with many wholesale lenders that provide a wide variety of products such
as Conventional, FHA, VA and HARP 2.0.

•Consult current and new customers on new home purchases and refinances.
•Advise customers on the best finance options for their current situation.
•Maintain strategic relationships with referral partners and network (90% of leads)
•Manage Office and Profit & Loss for independent practice housed under Edge Home Finance
•Manage files through Underwriting and Governmental Regulatory Requirements
•94% Career (2011-Present) Personal Origination to Close Ratio

20092013

Maxim Security Solutions Inc

CFO-COO | Corporate Development

Provide both armed and unarmed security to select individuals, business', and events throughout the Greater Minneapolis-St Paul Area. Private Investigative Services Upon Request.

•Expanded the company into Minnesota with the CEO in 2009 and packaged the business to pass Minnesota Licensing Board requirements •Consulted on how initial financials and operations should be structured •Effectively sought and won private investors, clients, staff and reliable subcontractor partners

20122014

Mortgage Banking & Correspondent Lending

Senior Loan Officer | Private Mortgage Banker

Prior to entering the Mortgage Broker side of the industry, I spent much of my career in banking and finance. This section is to highlight the many roles I had at different companies prior to my industry switch.

The companies, titles, and duties are as follows:

Prospect Mortgage: Senior Loan Officer
•Branch Development/Manager for Bloomington Office
•Built a solid and reliable client base of referral partners (100% of business
leads)
•Expanded current marketing and partnership opportunities with clients including proprietary lead generation software
•Assisted in development of new MN Market and Standard Operating Procedures to streamline the production process
•Hired Loan Officer Assistant and Loan Officer, Jr.

Nations Reliable Lending: Senior Mortgage Banker
•Assisted in the Software development for the Loan Origination
Software, known as ‘Lending Angel’ to streamline origination and communication efficiency
•Built office in Eagan while maintaining office in Bloomington
•Branch Development for Eagan Office and Bloomington Realtor Office, housed under Minnesota satellite.
•Business Development for MN Market tasked with building my Brand and Team based in the South Metro of the Twin Cities.

Minnesota Bank & Trust: Private Mortgage Banker
•Expanded the Private Mortgage Bank division by solidifying contract with large Realtor Client Partnership
•Expanded current marketing and partnership opportunities with clients to expand their business and Return on Investment
•Contributed to the culture and production of the company, which won the "A Forbes Best Bank 2013"

20092012

Wells Fargo Bank, N.A.

Home Mortgage Consultant | Personal Banker

(Continued) Prior to entering the Mortgage Broker side of the industry, I spent much of my career in banking and finance. This section is to highlight the many roles I had at different companies prior to my industry switch.

The companies, titles, and duties are as follows:

Wells Fargo Bank: Home Mortgage Consultant, 2011-2012
•Consult new customers on home purchases and refinances
•Advise customers on the best finance options for their current situation •Actively seek new clients such as Realtors, Title Companies,
Financial Planners, Builders, Insurance Agents, and Bankers

Personal Banker, 2009-2011
•Managed personal and new accounts, Community bank account management, Loan Officer, Notary Public/ Medallion Guarantor
•Meet and exceeded sales goals every quarter (8.25 solutions daily, 500-1000 profit daily, 9-24 partner referrals)
•Meet with small business 0-2.5 Million, and retained a 15 million pipeline per year.

20042009

Retail Management & Sales

Retail Manager | Sales Manager

Sales Rep, CBeyond Telecom, 2008-2009
•Consult small businesses by analyzing current or future needs to
sales and operations
•Create a one source, comprehensive, bundled solution to exceed current telecom needs

Asst. Manager-Operations, Ann Taylor Loft, 2006-2008
•Managed 25-40 employee Teams and 1.9 million dollar store
•Plan business operations for year, quarter, and month

Stockroom Manager, Abercrombie & Fitch, 2005-2006
•Inventory and Operations Control

Field Sales Manager, Vector Marketing-Cutco Knives, 2004-2005
•Field Training Champion 2004

20082008

Citizens for Martin Committee

Candidate

Ran for the Minnesota House of Representatives with R & RLC endorsements. HD 60B included Lakes Calhoun and Harriet Area of South Minneapolis.

•Hire and maintain campaign staff
•Fundraise, Speaking Engagements, Debates
•Door-Knocking, Campaigning, Call Center Management/Participation

19942006

Independent Agent

Professional Actor

Performed on the stage, with commercial and voice over work. Highlights include: Globe Theatre London, Royal Shakespeare Co, LAMDA, RADA, Great River Shakespeare Festival, Guthrie Theatre/ University of Minnesota, Perpich Center for Arts Education, Stages Theatre Co.

Education

See where I continue to gain knowledge as a perpetual learner to grow my professional life.

20112015

Cardinal Stritch University

Business Administration

After several business opportunities and ventures, decided to pursue and finalize my undergrad degree in Business Administration to align with future career goals. Intends to pursue MBA immediately after.

20082009

University of Phoenix

Criminal Justice

Joined to take courses in the field of Criminal Justice in order to fulfill my obligations and requirements as CFO for Maxim Security Solutions Inc.

20032006

University of Minnesota-Twin Cities

Acting B.F.A. & History

Accepted into the prestigious BFA/Guthrie Program in the fourth original class. Over 6000 people auditioned and only 20 accepted.

Certifications

See where I spent time studying and gained advanced professional credentials.

20162016

Harvard Business Publications: Harvard Business School

Project Management | Strategic Thinking | Strategy Planning & Execution | Finance Essentials | Business Plan Development

Projects

Take a look at a few of my favorite projects I’ve started or been a part of during the course of my career.

WarPaint Artisan Foundation

The Celtic Wedding Style Shoot

Warpaint Signature Card

Outlander: The Series Product Development and Marketing Roll-out

inteGrate! - Richfield Chamber of Commerce Young Professionals

WarPaint Artisan Foundation

Joined by WarPaint International Beauty Agency leaders, WarPaint Artisans, community organizations, and others who want to make a difference, The WarPaint International Foundation passionately drives the mission of educating, empowering and motivating young people struggling with self-confidence and inner beauty. This mission began in 2014 when a foundation was conceived to help the people and places that make the business of WarPaint International possible. Our core values are: educate and contribute. A deep desire to help shape the lives of young boys and girls in their quest for entrepreneurship, success and happiness inspires us. Working with exceptional affiliate organizations, we create environments for thought and positive change in the minds of young people in a superficially demanding society.

The Celtic Wedding Style Shoot

This inspirational shoot took place in New Richmond, Wisconsin at a 100+ year old, little unknown gem called The Greenfield Barn. This beautifully aged space stays true to its form with vintage hardwood floors, open doorways and windows and a historic rustic charm. The Greenfield Barn has been carefully preserved to offer nostalgia and simplicity to old fashioned wedding goers. Positioned as the center point amongst rolling acres of “Highland-like” scenery, we could find no better place in the Midwest to produce this inspirational shoot for The Celtic Croft.

Warpaint Signature Card

Official Release Date 04/01/2014-Business Development, Editing, Testing, Market Research, Promotion. "The Warpaint Signature Card™ is a first-of-it's-kind beauty membership in Minneapolis / St. Paul and it's surrounding suburbs. Enjoy your personal makeup artist up to twice per month and avoid the cost and time commitment of going to a counter or salon. Save hundreds and enjoy a $1600 value for $399 your first year. You can also purchase other membership terms."

Outlander: The Series Product Development and Marketing Roll-out

The Celtic Croft is now Your Officially Licensed Store for OUTLANDER The Series Kilts, Tartans, and Tartan Products! OUTLANDER The Series Official Tartans are now under production and will be in stock soon. Lots of other Official OUTLANDER Tartan products to choose from as well. OUTLANDER plaids, kilted skirts, sashes, shawls, scarves, hats, ties, jackets, blankets, and more

inteGrate! - Richfield Chamber of Commerce Young Professionals

Co-Founder: The Richfield Chamber Young Professionals Group is for dedicated, enthusiastic, and talented Young Professionals in their 20s, 30s, and 40s and/or those that are “young” in experience within their current industry. The mission of the Richfield Chamber Young Professionals Group is personal and professional development as well as a way to interact socially, exchange ideas, share common interests, learn about the area’s business environment, and engage in the community’s future. Join us for a social gathering and meet other chamber members who want to meet you!

Skills

A concise list of some of the most valuable professional skills I possess. My tricks of the trade and what I can bring to the table.

Entrepreneurship

Strategic Planning

Business Development

Organizational Leadership

Team Leadership

Risk Management

Small Business

Strategic Financial Planning

Business Planning

Sales Management

Account Management

Business Intelligence

Social Media

Social Networking

CRM

Finance

Banking

Financial Services

Credit

Credit Analysis

Sales

Community

Volunteer Management

Philanthropy

Testimonials

Hear what some of my clients and colleagues have to say about me after working together on various projects throughout my career.

Jessica Mae

Celebrity Makeup Artist. Founder - WarPaint International Beauty Agency

Adam is admirable professional. I am currently working with Adam on the advanced business planning cycles for my company and financial planning stages for future growth.

Adam's mentor-ship and analytical guidance have been instrumental in helping identify and shape the future of the brand and it's projected paths to success. Adam possesses a strong sense of confidence, guidance and industry knowledge when it comes to identifying business goals, strengths, weaknesses and market obstacles.

I would recommend Adam as a fit for any company large or small, that is looking for a head-strong individual to expose opportunities and aid in crafting an actionable, measurable plan to navigate the future.

Samuel Koza

CEO WarPaint International Beauty Agency

Adam has proven to be a reliable counter part in various ventures, both business and personal. He's a dedicated family man and a community contributor who follows through on agreed upon work.

On the mortgage end, I've sent clients to Adam whom have recommended him for professionalism and accuracy. I personally recommend reaching out to Adam if you would like diligence done on your behalf. Adam's ventures and outlook on life guarantee good faith and moral fiber.

Trust those that go the extra mile.

Sam
651-343-2080

Joseph Croft

CEO | President | Founder at The Celtic Croft, Inc

Adam is a very energetic and intelligent employee who brings creative ideas to the table. He has a knack for finding opportunities in the marketing and operations process to help streamline the company. I am very pleased and would recommend him to any company.

Steve Gordon

Principal Consultant at SteveOnService

I've always been impressed by Adam and would highly recommend him for your next venture. He's well educated, versatile and a consumate professional. He's also actively involved in the community and someone who'll go the extra mile for you.

Sean Barry

Fundraising Consultant

Adam Martin is very trustworthy, knowledgable, and professional. I would highly recommend Adam to anyone looking for a mortgage broker. He takes pride in his work and the relationships he builds.

David Harvey NMLS 274108

American Mortgage & Equity Consultants, Inc.

Adam is a dynamic innovative loan officer who consistently goes above and beyond to deliver a high quality experience to his clients. His varied interests such as history and politics give him unique perspectives that benefit his clients. I enjoyed working with Adam and look forward to our paths crossing in the future.

Mark Kurth NMLS # 400711

Mid-West Regional Coordinator at Homeowners Financial Group USA, LLC

I had the privilege of working with Adam. His expertise and commitment to excellence is unmatched. Those that choose to work with Adam will not be disappointed. He truly cares about the customer and the customer experience.

Terrance J. Zawacki

Attorney at Hagen & Zawacki, PLC

Adam is a reputable, intelligent mortgage banker. His professional opinions and expertise are highly regarded, and I recommend his professional services.

Tim Gordon

Realtor at Pederson Realty, Inc.

I met Adam through a recommendation from my broker in October of 2012. After testing the waters of home mortgage with a few other loan officers, I have found Adam's level of performance to be impeccable. The level of knowledge combined with unsullied integrity makes him a perfect match to provide the level of service I demand for each and every client.

Geoffrey Serdar

Housing Consultant, Residential & Multi Family, Realtor at Lakes | Sotheby's International Realty

Over the years, I’ve known Adam to be amicable, genuine, and most importantly concrete. He freely demonstrates good character without being forced, and offers great mortgage advice without sounding as if he’s selling it.

James Bellefeuille

Co Founder at Viewswagen, a Rideshare Advertising Platform

I was very satisfied to work with Adam Martin. It's people like Adam that keep me at Wells Fargo. Customer Service and value of the personal relationship Banker and Client.

I would recommend working with Adam to all of my friends and family as he has a character of integrity and a personality that will make him very successful in any venture that he pursues.

I recommend Adam Martin without any reservation.

Cordially,

James Bellefeuille
612-408-5107

Douglas Abercrombie

Civil Servant at HM Government

I have known Adam for some 4 years.He is a man of good repute and well liked among his peers.Adam has a fine personality, and is a solid dependable character whom I would trust without hesitation in any business or personal situation.

Karen Dressel

Business Analyst at Cardinal Glass Industries, Inc.

Adam works tirelessly for his clients ensuring strategies to support the clients objectives and timetable.
He is confident and an authority, working independently and very well in a team setting.
Adam has managed complicated details of out-of-state sale and in-state financing of home purchase. He ensured all the required details were discussed and documented before the close/sale - no surprises.

George Masmanides National Recruiter

Team Building | Talent Acquisition | Recruiting | Mortgage Banking Industry and Franchise Systems

Adam is a top-notch individual and a terrific loan officer. Adam always puts his clients' needs above his own. In client relationships, Adam will only do the right thing every time, because it is the right thing to do. We are happy to have Adam as a part of our team.

Jon Andrews

Officer in Charge at Army National Guard

Adam is a professional, detail oriented mortgage banker. I relied on his expertise throughout our real estate transaction and he ensured our business was completed accurately and timely.

Christen Everly

Director of Sales at Media Lodge

I worked with Adam on a mortgage for a new home purchase this year and was so impressed by his client service. He listened attentively to our need and requirements and then presented several creative financing options for us that would allow us to step into that next level house without the steep increase in our monthly payments. Unfortunately, our sale fell through but that gives us another chance to work with Adam to finance a major remodel on our current home.

Jason Ceo

Summer Associate at Deloitte

Adam is an intelligent and tenacious mortgage professional

Peter Aurich

Management at First Option Mortgage

Adam is a consistent professional. He goes above and beyond for his clients every time.

Brian Parker

Realtor/ Broker at Edina Realty and Owner of The Parker House Group

Adam is extremely thorough with his clients and goes above and beyond to provide good service.

Dave Ruckmar

Home Mortgage Consultant at Wells Fargo

I worked with Adam for a long time and would recommend him to anyone

John Hartman

Program Chair - Architectural Drafting & Design at NTI Schoool of Technology / GLobe University

Adam has proven to be a reliable partner in various ventures, both business and personal. He's a dedicated professional who follows through on agreed upon work. On the mortgage end, I've sent clients to Adam whom have recommended him for professionalism and accuracy. I personally recommend reaching out to Adam if you would like a true advocate. Trust those that go the extra mile...

Blog

Some highlights from my blog

Contact

Get in touch with me if you would like to do business together, share an idea or just say hello.

Thank you, your message has been successfully sent!

Error sending message, please try again!

track